Your snacks can now call you a ride home on Super Bowl Sunday.
The bags, which are outfitted with sensors, are able to detect any trace of alcohol on a person's breath.
In all seriousness, if you are going to be drinking at a Super Bowl party, plan ahead.
The $10 Super Sunday discount was made in partnership with Mothers Against Drunk Driving. When you exhale into the empty bag, the steering wheel on the front will stay green if you're good to go, or turn an angry red if it thinks you should stay on the couch or take an Uber instead. But thanks to Tostitos' intelligent bag of chips, you don't need to worry about fetching a ride. It's called the Tostitos Party Bag, and it contains sensor on the top near the seam to detect alcohol on a person's breath. The bag also uses near-field communication (NFC) technology, allowing fans to tap the bag with their phone to call a ride. After all, the Super Bowl is a cultural institution, and more than 100 million people are expected to tune in on February 5. Ten-plus years later, a Tostitos bag that helps you get your ass in an Uber is probably a step in the right direction too.
A Frito-Lay spokesperson says the goal is to remove some 25,000 drunk drivers from the roads on Superbowl Sunday. "Whether watching the big game at a friend's house or at a local bar, a safe ride home is just a few easy taps away". In 2015, 45 people were killed in drunk driving crashes on Super Bowl Sunday, which was almost half of all traffic fatalities that day, according to the National Highway Traffic Safety Administration. If you've had too much too drive, it lights up red and reminds you to carefully rethink your next move. Just a gimmick? Or a helpful tool to reduce drunk driving?
Jan 26 2017 Tiger Woods signs equipment deal with TaylorMade
He'll also play the Omega Dubai Desert Classic (Feb. 2-5), Genesis Open (Feb. 16-19) and The Honda Classic (Feb. 23-26). But I still have to go out and do it. "At the time I think we only had about 10 security guards...
Jan 26 2017 Red panda missing from Norfolk's Virginia Zoo
Sunny has lived at the zoo since arriving the Smithsonian's Conservation Biology Institute in Front Royal in May 2016. The Virginia Zoo is pulling out all the stops to find Sunny, who's gotten global attention with her great escape.
Jan 24 2017 Trump adviser: Canada well positioned in any trade renegotiations
Here's what did appear: Stark, combative restatements of the Trump administration's mercantilist, protectionist economic policy. Canada has said it expects to keep its 1989 bilateral free trade agreement with the USA even if Trump withdraws from NAFTA.
Jan 23 2017 Sitting makes women look years older
Aladdin Shadyab and his team took blood samples from 1,500 elderly women and looked at the length of the telomeres in their cells. Shadyab and team examined the association between LTL and sedentary time using multiple linear regression models.
Jan 22 2017 Trump suspends FHA insurance premium reductions
The loans are federally backed mortgages through the Department of Housing and Urban Development . The cut in rates would have come into force on 27 January had it not been suspended.
Jan 21 2017 Patrick Bamford signs for Boro
He only recently returned from an unsuccessful loan spell at Burnley and the subsequent homecoming has proven to be short-lived. Bamford won Championship Player of the Year two seasons ago when he scored 19 goals for Boro during an acclaimed loan spell.